Internet Monitoring Center
- State-of-the-art technology and the latest standards for global analysis and monitoring of relevant formats and content on the internet, live streams, mobile content etc.
- Comprehensive internet monitoring capacity with simultaneous recording and monitoring of up to 60 IP channels
- Long-standing experience in global Digital Rights Management (DRM), i.e. the monitoring, documentation and protection of the digital rights of major international sporting events etc.
- Professional search engines allow the location of linked terms and key words (e.g. brand xy, World Cup) as well as automatic searches for images and logos according to the fingerprint principle
- Analysis of the exposure of global advertising messages and logos on the internet using state-of-the-art methods and standards (on-screen share calculation)
- Implementation of advertising equivalency and CPT calculations as well as documentation of target group and coverage analysis in the digital media sector
