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Trust the market pioneer.

Since establishment in 1986 by Torsten Zoëga and Hartmut Zastrow, SPORT+MARKT has developed into a leading research and consultancy company in international sport marketing, providing successful market and client solutions for the top players on the sport and advertising markets. We offer analysis, evaluation and consultancy from a single source.

Choose a highly credible market insider.

SPORT+MARKT has set milestones in fundamental research and the optimisation of integrated communications strategy in the sporting environment, and has comprehensive, high quality know-how of sectors, market mechanisms and the factors for success in sport marketing.  We are no longer mere innovative market pioneers, but are viewed by our clients as successful market and opinion leaders.

Benefit from one of the world’s largest sport marketing databases.

Our clients are provided with one of the largest and most comprehensive worldwide databases on sport, sponsorship, communication, brands and events. Key added value: we enable access to long trend graphs, comprehensive data archives and international benchmarks at the touch of a button.

Opt for the reference on the market.

We provide recognised product and service quality, having established many standards in sponsorship and advertising effectiveness monitoring as well as rights assessment over the years. The satisfaction of our clients and the success of our company underline our market know-how. We set business standards and are viewed as innovation and benefit leaders by our clients.

SPONSORGLOBE

With all the relevant key facts on sponsorship deals and top sponsors, SPONSORGLOBE is the most comprehensive sport business database worldwide.

SPORT+MARKT in the media

Find current analysis and market estimations by SPORT+MARKT here ...

References

For over two decades, we have been successfully optimising the perfomance of our clients ...