Market and target group analysis in sport
- International market data & benchmarks
- Media usage analysis
- Viewer analysis
- Cross Media Tracks
Consultancy and assessment
- Assessment of advertising platforms and special advertising formats
- Assessment and selection of media sport rights
- Refinancing of media sport rights
Control and optimisation
- Advertising impact research
- Format impact monitoring and optimisation
- Documentation of performance for advertising clients
- Rights monitoring and control
