Basis for planning
Venue analysis of cities, regions, countries
Competitor analysis / benchmarks / best practice
Return on Investment analysis of events and sporting venues
Marketing consultancy
Venue positioning / strategy development
Evaluation of marketing rights (e.g. naming rights)
Development of marketing concepts
Consultancy for applications to hold major international sporting events
Acquisition support and partnering (investors, sponsors, partners, etc.)
Impact monitoring and optimisation
Spectator surveys, hospitality and B2B surveys
Impact monitoring and documentation of performance for sponsors and partners
Analysis of domestic and international media exposure
Macroeconomic impact on the venue and region
Optimisation of marketing proceeds
